At Ancora, we make sure your invention or product isn’t just created—it’s found. Whether you’re selling on your own website, Amazon, Etsy, Shopify, or any other online marketplace, our goal is to help search engines recognize the value of your innovation and present it to the right audience.
How We Optimize Discovery
We combine technical SEO, strategic keyword research, and platform-specific optimization to ensure your invention rises above the noise online.
1. Keyword & Market Research
We identify the exact terms potential buyers or licensees are searching for.
These become the foundation for optimized product titles, descriptions, tags, and website content.
2. On-Site SEO for Your Website
We optimize everything that affects your visibility:
- Product descriptions and metadata
- Image titles, alt text, and structured data
- Page speed and mobile performance
- Content strategy around your invention’s niche
This helps search engines understand what you offer and boosts your ranking on Google, Bing, and other search platforms.
3. Marketplace Optimization (Amazon, Etsy, eBay, etc.)
Every platform has its own algorithm. We tailor listings to match what each marketplace rewards:
- Relevant keywords
- High-conversion product descriptions
- Optimized images
- Strong category selection and backend search terms
This increases your product’s visibility and placement within that platform.
4. Technical SEO & Site Structure
We ensure your site is organized in a way search engines can fully index:
- Clean URL structure
- Proper tags and schema markup
- Error-free internal linking
- Fast loading times
This helps algorithms easily understand, rank, and recommend your content.
5. Content & Authority Building
We create supporting content that strengthens credibility:
- Blog articles and guides related to your invention’s market
- Press-release-style announcements
- Informational pages that answer common user questions
This not only improves search rankings but builds trust with potential customers or licensees.
6. Ongoing Optimization & Reporting
Search trends change—so do algorithms.
We monitor performance, refine strategy, and provide clear reporting so you always know how your product is performing.